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SprinkleMeSassy.com
This tiny little store in the Chelsea Market sure packs and explosion of fudge flavor! Fat Witch Bakery is famous for out-of-this-world Brownies that are so good, there can only be one explanation; witchcraft. With one bite I was spellbound by the flaky top, gooey center, crisp chocolate crust ... Delicious
IseeNY.com
IseeNY.com is a Japanese tourist web site featuring a top ten list of iconic NYC souvenirs. Number 5 is the Fat Witch Baby. Click on the link below to see their full top ten.
GourmetRetailer.com
Fat Witch Bakery is a very popular shop in New York's Chelsea Market, ... renowned for their brownies. They have now made their eponymous confections available to the home baker with a new line of packaged brownies mixes.They come in three flavors: Blonde Witch Mix, Original Fat Witch Brownie Mix (chocolate chip brownie), and Snow Witch Mix (decadent white chocolate brownie). They are made with all-natural ingredients, the same ingredients used in their retail bakery, baked in small batches, and they are very good.
DessertGirl: blog
Cookbook Excitement: ...there are a number of new cookbooks on the market right now that I'm super excited about. First up, Fat Witch Brownies: Brownies, Blondies, and Bars from New York's Legendary Fat Witch Bakery. Yes, that's right, you no longer have to go to NY in order to sample some Fat Witch goodness. Now you can make Fat Witch brownies, blondies, and bars right in your own kitchen! With over 50 recipes for everything from a Banana Bread Brownie to a Breakfast Brownie, you're bound to find the perfect brownie for you. (Releases September 2010).
NYCStyleCannoli: Blog
Open since 1991, Fat Witch Bakery makes ....Brownies...they are the most wonderful chocolate confections you will ever taste....they are pre-wrapped so easy to take home and great to freeze as well. They also make Witch Babies which are soo adorable and great for a quick taste of chocolate heaven.
FlourBakery.com
Currently if you are looking to buy the Flour book, Amazon suggests buying the Fat Witch Brownie book as well. I spent about a month working at Amy's Breads in NYC in their Chelsea store and on my way ... I would walk by Fat Witch Brownies. Sometimes they would have small tastes of brownies on the counter and I would sneak in and take a few samples. I never once bought a brownie. I feel like I should buy a book or three to make up for all the brownie treats I ate.
Schekys.com
BLONDIES: Don't be fooled by the small size. Each ooey-gooey square at Fat Witch Bakery packs a serious amount of chocolate goodness. The Blonde Witch, Fat Witch's take on the blondie, is essentially a chocolate chip cookie in decadent square form. Even yummier? Fat Witch's cookbook is coming soon in September 2010.
BlissInABite:blog
If you're looking for brownie heaven then Fat Witch bakery is THE place to go. With a business successfully built on brownies, Fat Witch uses all natural ingredients, does not add emulsifiers and only bakes in small batches to keep these yummy and moist brownies always fresh.
Insatiable Girl:blog
I'm not a huge fan of sweets, but the lemon bars here could possibly change my mind. It's sweet, but not toothache causing. The pie-like crust on the bottom is the best part; I could easily eat a whole pie of just the crust in one sitting. Yum. The lemon bars are only sold during the summer though, so I might have to come back soon to get some more.
Fodors.com
I ordered the baby original and baby blonde brownies for the favor/gift bags for my second cousin's bridal shower ... and they are simple, pure chocolate perfection.
Yelp.com
Fat Witch Bakery customers are posting their pictures at the Fat Witch Bakery Yelp photo page.
Pretty by the Bay.com
Bewitched ... Fat Witch ... available in your local Whole Foods or specialty store ... Yes! Fat Witch Baking Mix! Couldn't be easier ... Hey hey, my my, these were all kinds of fantastic. They had that nice brownie crust and a rich, slightly gooey filling. It's been a few years since I had an authentic Fat Witch, but these tasted just as good as I remember.
Restaurant Fairy
Who doesn't love a good Brownie? In New York City's Chelsea market, the Fat Witch Bakery has built an entire business on selling just brownies. Their brownies area called "witches" and you can get them in all kinds of bewitching flavors and sizes. What a marvelous concept! Each brownie comes individually wrapped with a cute Fat Witch logo on it. Their brownies are made with all natural ingredients, no preservatives or additives and are yummy
Blogging with Besen Retail
Picture the most gooey, chocolatey, moist brownie you've ever had and multiply that by two. Fat Witch serves up the most legendary brownies in the city, in a variety of flavors. Whether you are looking for the classic chocolate square or something more daring, this bakery has perfected the baked good. Try the "red witch," baked with dried cherries or the "java witch" with cappuccino chips!
Hey Amy! Valentine's Treats: HeyAmy.com
Fat Witch Babies - Fat Witch is a great bakery in Chelsea. I have been ordering her babies (a small petite bite-size brownie) for several years prior to making NY my home. Each are $1.50 and you can put together a lovely assortment and ship for right around $20.
The Cheap, the Best and the Hidden: cheapbesthidden.tumblr.com
In the already hidden Chelsea Market is one of the best possible places to get your brownie fix, and then some. Say hello to Fat Witch Bakery. This tiny hole in the wall churns out some of the best and most creative brownie treats available.
Tip: Witching hour, a happy hour for unwrapped brownies ($1.50). 5 p.m.-8 p.m. Monday-Saturday and after 4 p.m. on Sunday.
DailyCandy.com : for Kids
Never trust a skinny chef. As for fat witches, we hear her brownies are to die for. Kids will giggle at the playfully named brownies (witch babies) and scarf down the chocolate treats with joy.
Cash Cab
Where are contestants heading when they get in the Cash Cab?
- Discovery Channel's popular game show -
The Fat Witch Bakery of course. Check out a re-run to find out if our would be customers made it to their destination.
Flikr: Fat Witch Bakery
Mmmm - always a highlight of my visits to NY - a trip to Chelsea Market and Fat Witch - without question the most luscious brownies - now I have to hold off on the box in my case long enough to pretend they are a present for the children and not MINE - ALL MINE!
FaceBook: You know your from Chelsea when
#1 reason. You love Chelsea Market and love FAT WITCH and milk from Stony Brook
BzzAgent.com
BzzAgent the word-of-mouth social media site has put Fat Witch Bakery in the "Frogpond" where Bzz agents review the site-
"The site is well organized with great graphics. It is easy to navigate and everything looks delicious!!"
Click on the link below to see more reviews and become a Bzz Agent.
AOL: Best Mail-Order Gifts
Treat a dear friend to New York's most delicious brownies, no matter where in the U.S. they live. Each moist Baby Witch brownie is individually wrapped with the Fat Witch logo and arrives ready-to-devour. The gift comes with 8 original, 4 blonde and 4 walnut Fat Witch Babies. $32,
Rochester Examiner
Almost everyone loves a good brownie ... If you are like me and prefer your brownie with a slightly crunchy exterior and a moist delicious interior then you may want to hit up Fat Witch Bakery in NYC.
CitySweetTooth.com
Fat Witch Bakery - A great place to get brownies and they're available in regular or small "witch baby" size!.
Sweet Freak: Blog
But when your hotel offers turndown service with a nice two-bite Fat Witch brownie, you can't complain.
MoodyReviews: Blog - Holiday Food Gift Guide
27 Baby Witch Brownies Gift Tin from Fat Witch Bakery. I love, love, love these. You must try one of these before you die.
KTVU.com: Short Orders Gift Guide
This year, Grandma has teamed up with my old friends at Fat Witch Brownies to put together a Chanukah Brownies Gift Package that guarantees to satisfy both dinner and dessert comfort food cravings.
Felice in the Kitchen: Blog
Fat Witch Brownie: Beloved brownies from the Chelsea Market where Bobby Flay went to learn how to make brownies on a throwdown episode.
If you seek Aimee: Blog
Ahh, the Blonde Brownie from Fat Witch! DEELICIOUS! So what is a "Blondie" exactly? Well, it's a brownie made without chocolate. What does it taste like? A decadent chocolate chip cookie in brownie form!...
CherryPatter.com
indulging in a Fat Witch is yet another one of my long-time favorite treats...
NBC: New York
WITCH ONE: ...you may want to stop in at Fat Witch Bakery for a bag of their Witch Ends, a.k.a. the parts of brownies that are on the edge of the pan.These chewy nuggets may be rejects, but the FW people know the truth: This is the best part ...
MyRecipes: Blog
The Fat Witch Original Mix takes minutes to mix and results in a pan of intensely chocolatey brownies. All you need is eggs, butter, a baking pan and a mixing spoon.
Gourmet Grrl Bites: Blog
..get the Fat Witch Original Mix and make 'em yourself. These intensely chocolatey, not-too-sweet brownies are the bomb.
LV Eggplant: Blog
..attempted to spoil my appetite with a caramel Fat Witch Brownie. My appetite, however, refused to spoiled ( it was areally good brownie though)
Toronto Star
For dessert, nothing else will do but a brownie or blondie from the Fat Witch Bakery (1/888-41WITCH)....
MomFuse.com
MmmmMmmm...I just got home from Chelsea Market and if you follow me on Twitter, you know what that means. A deliciously decadent, devilshly good giveaway...
Washington Post : Stars of the Fancy Food Show
Speaking of brownies another one of my favorite such companies in New York is the Fat Witch Bakery...
Eva's Food World : Blog
...All that wes required from me was butter, a pan and a few minutes...
Printable Food Pyramid : Blog
...they are witchy brownies that's why theyre called Fat Witch brownies.
Serious Eats - www.seriouseats.com
Mixes Review: Brownies made from Fat Witch Bakery's Snow Witch Mix
"Thick, buttery, and moist, Fat Witch's brownies had the most intense chocolate flavor I had ever tasted"
Rachel Ray Show
Rachel's Daytime Talk Show
3-30-09 : Live from the Fat Witch Bakery
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Last update 7/27/10 | all content copyright Fat Witch Bakery 2010